My colleague Yalda Alawi got a quote in the Tribune recently. Neat!

Prospective buyers can’t find homes that are deep in neighborhoods without multiple directional signs, said Yalda Alawi, an agent with WestUSA Realty Revelation in Chandler.

The longer a home sits on the market, the less money a seller is likely to get for it, Alawi said.

That can impact an area’s overall value, she said.

I’m working with Yalda on sponsoring a real estate blog for Seville in Gilbert similar to the one I’m creating for McCormick Ranch in Scottsdale.